Your competition is your business.
Hotel Compete provides high-value business intelligence that sees the lodging industry from a different perspective than traditional performance data sources. Our unique processes develop a "booker's eye view"
Hotel Compete has developed a unique source of high-value business intelligence for the lodging industry, providing easy access to data and analytics that develop deep insights into local hotel market dynamics. This data is collected from publicly available sources and designed to provide a hotel with a view of their market from the perspective of a potential booker. It combines hotel content, rates, guest reviews, search engine presence and brand into a series of indices that allows a direct comparison of your hotel to your competing hotels. Hotel Compete’s view of the market is objective, in that we are data independent – the same way your potential bookers are data independent when booking hotels.
Hotel Compete’s clients include many of the major hotel brands within the US, as well as hundreds of independent hotels. Hotel Compete provides our clients with Competitor Analysis (including competitive set identification), Weekly Market Analytics (focusing on price-value alignment), Hotel Content Audit Capability (helping identify inconsistencies across on-line booking sites), and a level of direct support that not only assists hotels with our information, but proactively helps hotels identify changing trends in their respective markets.
Hotel Compete can help any hotel establish, re-position or track its true competitive position within a market and determine if there is opportunity to grow top-line revenues. Most import, Hotel Compete’s tools are designed to help hotels protect their market revenue share. Hotel Compete’s clients generally see RevPAR index improvements within 60 days and maintain a RevPAR index consistency they had not previously been able to achieve.
From the Journal
Hotel Rebranding: Now Where am I Sleeping Again?
It may not happen often, but when a hotel changes brand names, the consumer is the one left surprised. A process known as re-branding (or...Posted on March 15, 2013
Optimizing Price in The Lodging Industry
Coming up with the optimal room rate has always been a difficult proposition for hospitality industry leaders. Lodging properties in particular face challenges with their...Posted on October 31, 2012
HSMAI Revenue Optimization Conference 2012: A Review
It can’t be easy to plan the program for the HSMAI Revenue Optimization Conference (ROC). Its attendees – and more broadly the membership of the...Posted on June 26, 2012
Hotel Comp Set Selection: What The Statistics Tell Us
Hotels don’t always get their comp sets right. It’s a fact. Think about it: comp sets are the lens through which hotels see competitive performance. ...Posted on June 13, 2012